A Premium German Auto Website Transformation

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A well-known premium german car manufacturing brand takes control of its digital technology.

Client’s Digital CX strategy goal is to provide customers with a personalized website, improve their experience, and ensure that their journey is consistent across all touchpoints. Sitecore was identified as the most suitable product for the Digital Experience Platform (DXP).


Client goals:

  • Serve personalized content to customers.
  • Empower content authors with a multitenant and multisite solution for delivering omnichannel content.
  • Consolidate portals and communication channels on one platform to provide a seamless user experience.
  • Enable internal stakeholders to build upon a strong platform and reduce time-to-market for new digital marketing projects.

Results:

  • Serve personalized content to customers.
  • Empower content authors with a multitenant and multisite solution for delivering omnichannel content.
  • Consolidate portals and communication channels on one platform to provide a seamless user experience.
  • Enable internal stakeholders to build upon a strong platform and reduce time-to-market for new digital marketing projects.

Technologies:

  • Sitecore XP
  • Sitecore Experience Accelerator (SXA)
  • Sitecore PowerShell Extensions (SPE)
  • Azure PaaS
  • Vue.js
  • Scriban
  • SonarCloud
  • Unicorn
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